Product Performance – Research and development

Our services in the field of product performance

Get an overview of our services in our business field of product perfomance. Our expertise extends across all products and materials.

 

Food and beverages

Sensory profiling & Optimization

 

Raw materials and consumer goods

Odor evaluation & optimization

 

Focus on the consumer

Multisensory perception processes & consumer behavior

 

Sensory Analytic & sensor technologies

Developing application specific sensor systems

 

Analysis & evaluation of chemical quantities

Data- and Model-Based Algorithms in Product Performance

 

Personal & Home Care

Developing and optimizing raw materials and products

Our research at a glance in the business field of product performance

The focus of our activities in the business field of product performance is the consumer, their sensory perceptions and the physiological and psychological processes triggered in them. We analyze and optimize the sensory stimuli of the products with which consumers interact: smell, taste, optics, texture, haptics and acoustics.

With our experienced researchers and our many years of expertise, we have the know-how to successfully drive the development of new products and the optimization of already existing ones. We now complement our scientific and application-oriented competencies in the field of analytic sensory with new technological methods and intelligent systems. By using sensors, data- and model-based algorithms and artificial intelligence, we now offer our customers faster and more efficient solutions for the evaluation and validation of sensory data. In addition to the multisensory exploration of various stimuli and the understanding of these in terms of reception and processing by humans, the translation of perceptual impressions into machine systems and the development of complex, intelligent sensor systems are now also the focus of our research. Thus, in the business field of product performance, we bundle our competencies from the fields of human sensory, chemical analytics, perception research, data science and measurement technology.

Our team will be happy to advise you on any questions concerning the development and optimization of your products!

Get in touch!

We would be pleased to advise you!

 

Contact

Dr. Lu Yu-Kirchhofer

Business development manager

 

Phone +49 8161 491 319

Mobile  + 49 175 963 1173

 

Subscribe to our newsletter

With our newsletter you will get updated once a quarter about our research activities, projects and events.