Sensory analysis of food and beverages

Appearance – Smell – Taste – Texture – Mouthfeel

Development and optimization of food, beverages, luxury foods and pet food

Do you want to inspire your customers with a holistic product experience? And ensure that your new food or pet food is established on the market in the long term? Impress your customers with products that meet all expectations in terms of appearance, smell, taste and texture and fully exploit your innovation potential.

We conduct thorough sensory analyses for you and develop clear strategies for optimizing your products to increase your market opportunities. We work with an in-house (DIN-trained) sensory analysis panel. In addition, we use our extensive repertoire of methods from sensory and instrumental analysis, consumer tests and statistical approaches, and provide comprehensive advice. 

Our services for a product with optimal sensory properties

Sensory analysis

We determine the sensory profiles of your products:

  • Comprehensive characterization of odors, tastes and textures by trained sensory panels
  • Sensory profiling using both traditional and rapid methods
  • Odor threshold concentration - even at trace levels
  • Sensory discrimination tests
  • Statistical evaluations and data visualization
 

Flavor analysis

We combine sensory and instrumental methods to analyze flavors and off-odors of products:

Consumer studies

We test consumer acceptance of your products in collaboration with renowned partners:

  • Target group-specific preference and consumer acceptance tests
  • Development of product- and target group-specific consumer questionnaires
  • Determination of the sensory strengths and weaknesses of a product

Preference mapping

We systematically identify your customers' preferences and demands:

 

  • Combining objective and subjective measurement results using statistical approaches
  • Recording customer preferences in a sensory “map”
  • Determination of the acceptance of products and their relevant sensory properties

 

 

VOC Analysis

Product Emissions

We investigate dynamic processes of odor-active substances and VOCs in food:

Together we develop food and beverage products with optimal sensory properties

Overview of our services in the area of food sensory analysis

Our research methods can be applied to any raw material or product across a wide range of categories. Here is an overview of our food sensory analysis services.

Sensory optimisation of food

Meat & Fish, Spices, Drinks & Milk, Fruits & Vegetables

Data- and model-based algorithms in product efficacy Application in the food industry, dairy products
© Margarita Medvedeva
Data and model-based algorithms in product efficacy application in the food industry blueberries fruits
© 5ugarless

With our vast experience and extensive laboratory equipment, we can assist you in the optimization and development of your food products, determining and analyzing sensory properties in a cost-effective and time-saving manner.

The smell and taste of food can only be measured by human sensory testing. Descriptive sensory methods are used to detect, describe and quantify differences between a set of products. These methods can objectively (analytically) evaluate the sensory properties of food and consumables as well as examine characteristic structural properties both qualitatively and quantitatively. These analyses are carried out exclusively by trained panels and require an intensive expenditure of time and training sessions.

In addition to traditional human sensory methods, we at the Fraunhofer IVV also use modern rapid methods for the sensory profiling of foods and beverages. These include, for example, techniques such as “flash profiling”, various mapping methods, grouping methods and “check all that apply” (CATA). In addition, we are able to use and accurately evaluate new and existing data with the help of digital methods, multidimensional data analysis and data science. This allows us to develop and evaluate your products faster, more efficiently, and more accurately.

We also offer extensive expertise in the area of aroma release in foods. During consumption, these release odor-active VOCs that determine the overall sensory impression of the product. We determine flavor release mechanisms for you and optimize food matrices tailored to the desired flavoring substances.

Our services in the area of sensory optimization of food:

  • Comprehensive characterization of odors and taste impressions in food and beverages by highly qualified sensory panels
  • Sensory characterization / profiling using modern sensory rapid methods
  • Sensory difference test for the rapid selection of deviating samples
  • Statistical evaluations
  • Visualization of data (e.g. in a sensory map)

Contact us and we will support you in the implementation of product development and optimization of your products fast and in a targeted manner!

Sensory optimisation of consumer goods

Packaging, Plastics, Recycled, Toys, Appliances and Consumer Goods, Materials and Textile

Data- and model-based algorithms in product efficacy - application in the field of consumer goods - plastic raw material
© Dvoinik
Data- and model-based algorithms in product effects - application in the field of consumer goods - plastic bottles
© artisteer

We have extensive expertise in the sensory analysis of consumer goods, raw materials, and recycled materials. By combining organoleptic methods with sensor technologies and multidimensional data analysis, we offer fast, efficient, and targeted analysis of the sensory properties of your products.

We help you meet the challenges of quality assurance, product development and optimization.

Our services in the field of consumer goods:

  • Comprehensive characterization of odors and taste impressions in consumer goods and raw materials by highly qualified sensory panels
  • Sensory characterization / profiling using modern rapid sensory methods
  • Sensory discrimination test for the rapid selection of deviating samples
  • Statistical evaluations
  • Visualization of the data (e.g. in a sensory map)

Contact us and we will help you to develop and optimize your products quickly and efficiently!

Sensory optimisation of personal & home care products

Cosmetic Products, Room Fragrances, Cleaning Agents and Detergents

Data- and model-based algorithms in product efficacy: use in home care, cleaning products.
© PeopleImages
Data and model-driven algorithms in product efficacy: application in the cosmetics industry cosmetic products
© iStock.com / kostov

Do you want to analyse the smell, texture or perception of your products and raw materials in the personal and home care sector? With the help of our trained panels, we can support you in the sensory categorisation and comparison of your product development samples.

Our services in the personal and home care sector:

  • Cross-product evaluation and prediction of the smells of specific ingredients, as well as the development of customised aroma profiles
  • Examination of the multisensory perception of products or raw materials using novel stimulation scenarios
  • Evaluation of the feel on the skin during or after application of a skin care product
  • Evaluation of the feel of hair when wet and dry after application of a hair care product
  • Texture evaluation of textiles after application of a fabric care product

Contact us and we will help you to quickly and effectively implement the product development and optimization of your products!

Sensory optimization of animal feed

Pet Food and Feed for Farm Animals

Heimtiernahrung wird auf Laborwaage untersucht
© iStock.com / microgen

We can support you competently in the optimization and development of your pet food products with our many years of experience and extensive laboratory facilities, we can assist you in the optimization and development of your pet food products by determining and analysing sensory properties in a cost-effective and time-saving manner.

In addition to the sensory profiling of an animal feed or its ingredients, the aroma-active compounds it contains can provide additional important information about the properties of a product.

Our services in the area of sensory optimization of animal feed:

Contact us and we will help you to implement the product development and optimization of your products quickly and effectively!

 

 

Research projects in the field of food sensory analysis

 

Research project "Modeling coffee extraction"

Model-based optimization of the coffee extraction process.